Pop chicago radio

The "Golden Age" was over. Television had replaced radio as the medium of choice in the evening. Old radio shows and live music had either transferred to TV or simply withered and died. Chicago 's post-war suburban sprawl of Mount Prospect , LaGrange Park and Park Forest , among others sported antennas or as they were called then "aerials" on those new single family ranches on winding cul-de-sacs.

Radio knew it had to change, or be left in the dust. Farm programming was offered less and less airtime, in favor of local news, weather and recorded music known as DJ shows. Chicago had become much more cosmopolitan and the daily schedule of farm, religious and western music had become less popular. And albeit a long run, the Barn Dance was losing ground as well.

In , ABC realized that something had to be done. They were hot to get their hands on the 50, watt frequency full-time and The Prairie Farmer Company was looking to sell. The transaction was completed and the stage was set. Your browser does not support the audio element. Many stations felt that the format was just a fad and could not support itself. Beaudin, Holman and ABC were out to change those perceptions. After the format change, WLS would remain virtually unchallenged for nearly five years until WCFL dropped its labor and brokered intensive programming for hit music in The original seven personalities were brought in from all across the country.

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